CONCEPT 1: NOT YOUR PARENTS MONEY MANAGEMENT

Piggy banks and savings envelopes are kids’ banking solutions of the past. The Greenlight app allows parents to directly deposit money into their children’s bank accounts so they can learn about the importance of setting financial goals, saving, and even investing.

Greenlight aims to turn these commonly heard money sayings on their head to bring awareness to their product/service.

We thought about the things all kids want, but take money and responsibility to own. If you’re younger, you might want a pony, when you’re closer to being able to drive, you want your own set of wheels. Greenlight bridges the gap between these wants by teaching children about money so they can afford to chase their dreams.

Greenlight believes you’re never too young to start developing good financial habits. The Greenlight app makes it easy for parents to help their children spark curiosity and gain knowledge about money no matter their age.