Greenlight App
The Greenlight app is a credit card and banking app designed to help kids and tweens navigate financial literacy with help from their parents. It allows parents to use direct deposit to put funds into the app and has tools to teach their children about smart financial habits like saving and investing.
UNIVERSAL TRUTH:
Birthdays, Christmas, and having big dreams are what make being a kid so fun. Especially when you don’t have to worry where the money to finance these things comes from.
Art Direction: Maggie Daly
Copy Writing: Olivia Porsch
Video: Ethan Guek
Editing: Maggie Daly
SOLUTION:
Kids will be kids, but the Greenlight app helps shape them into being financially smart kids.